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Airtel expansion into Nigeria bearing fruit

03 April 2014, 09:50

Abuja - Indian firm, Bharti Airtel, said its investment of more than US$1 billion in the country over the last four years was paying off as evidenced by the growth of its subscriber base during the period.

The firm now ranks as the second-biggest mobile network operator in the country.

According to the Nigerian Communications Commission (NCC) as at February 2014, Airtel, recorded total customer number of 26, 19 million subscribers, second behind MTN and ahead of Etisalat and Glo, among the dominant firms.

“This is a remarkable feat for Airtel, demonstrating that our investments, aimed at ensuring a superior experience for our customers in Nigeria, are bearing fruit. It is also a clear indication of the trust that a growing sector of the population have started to have in us,” Christian de Faria, Airtel Africa Chief Executive Officer, stated.

He added the firm did not easily attain the growth.

“This achievement has not come easy and I must congratulate the Airtel team in Nigeria. Nigeria continues to be a very competitive telecoms market and our intention is to ensure that we continue to innovate and make life easier for our customers.”

Airtel Nigeria’s CEO expressed excitement at the NCC report.

“For us at Airtel Nigeria, this is, indeed, the beginning of a new journey to reclaiming market leadership in the highly competitive telecoms landscape and we are totally committed to our quest of offering the best network experience as well as bespoke value offerings,” he said.

Since the launch in 2010, Airtel has invested over $1.7 billion to expand network capacity.

The company’s 3.75G service, launched in 2012 and the subsequent roll-out, has ensured high-speed mobile internet across the 36 states of the country.

– CAJ News

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