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MTN sheds local market share

24 April 2014, 17:22

Lagos - MTN reported it had overcome sanctions imposed by the Nigerian Communications Commission to grow its local subscriber base in the first quarter of 2014.

Its base grew marginally to 57.2 million but the operation's market share declined marginally to 49.3 percent.

"MTN Nigeria delivered a satisfactory performance during the quarter and increased its subscriber base despite the one-month ban on the sale of SIMs imposed by the Nigerian Communications Commission (NCC) for three of the four GSM operators," the company stated on Thursday.

It nonetheless added that it continued to engage constructively with the NCC on quality of service Key Performance Indicators.

MTN is one of a number of mobile network operators NCC recently fined and suspended from registering new SIM cards for alleged poor quality of services.

"Encouragingly, MTN has seen strong subscriber growth post the lifting of the ban," the firm stated.

It said there had been significant improvement in network quality and capacity with 483 2G and 597 3G sites added during the quarter.

MTN stated that effective data pricing and locally relevant product offerings also remained key focus areas.

During the period, local currency data revenue continued to grow strongly increasing by 21.1 percent year-on-year with the average data usage per customer at 41MB per month.

This was mainly attributable to the growth in 3G enabled devices on the network, which increased to 7.1million and improved 3G network quality and capacity.

-   CAJ News

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