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Kylie Jenner launches anti-bullying campaign on Instagram

03 September 2015, 07:57

Los Angeles - Kylie Jenner has launched a new anti-bullying campaign.

The Keeping Up with the Kardashians beauty, who recently revealed she has felt bullied by "the whole world" since the age of nine, plans to use her Instagram profile to share stories from six "incredible people" that turned their own experiences of abuse into "something positive."

The 18-year-old reality star, who has 34 million followers on the photo-sharing platform, announced her new campaign, #IAmMoreThan, on Monday night, writing: "For the next six days, I will be sharing stories of 6 incredible people who have become heroes in their own way by taking #bullying and turning it into something positive. I've gotten to talk and bond with all of these people whose stories you will see on my page. I think you will all fall in love with them just like I did. I want to encourage you, my fans, to share something positive about yourselves. I'll be reading as much as I can so that some of you can be apart of this as well! Let's do this."

A photo posted by King Kylie (@kyliejenner) on

Kylie, who is dating 25-year-old rapper Tyga, first revealed her bullying woes in a frank video posted on picture-sharing site Snapchat in June.

She said: "It's kind of crazy I have four million people watch my Snapchats. Half of you guys think I'm weird, and the other half think I'm funny.

"But I've been bullied since I've been nine. From the whole world, it feels like sometimes... and I think that I've done a really great job in handling all this.

"There are bullies everywhere. So, this was just a little like Snapchat, to tell whoever with their own bullies, that the only opinion that ever really matters is yours and to never change."

She shared this story yesterday of Renee Dushane who has Pfieffer syndrome which she describes as "a genetic disorder where the bones in my face don’t really know how to fuse correctly so part of my jaw is really small".

Read the rest of the post below:

#Day1 - Renee DuShane (@ALittlePieceofInsane) a 21 year old college student who was born with #PfiefferSyndrome. Renee described it as “a genetic disorder where the bones in my face don’t really know how to fuse correctly so part of my jaw is really small. I had to have surgery when I was born so that my brain could grow.” Renee is so strong willed and a super intelligent girl who told me that while growing up she never had many issues with bullying. "I went to school with all the same kids all the way through high school. Right around senior year, I started getting very anxious about having to explain my condition to all of the new people I would meet in college. I started going on Tumblr and saw lots of profiles of positive, confident people” that inspired her to start sharing her photos even with her insecurities. “It’s so hard to keep myself from responding to the negative comments,” she told me. “Even harder is keeping my friends from getting angry.” It's so important to have a great group of friends. Renee also told me about the tattoo she recently got of her life motto: Stay Strong, Always Love. “Loving is always going to be a better place than hating,” she shared. Check out Renee’s Instagram @ALittlePieceofInsane - she’s showing the world #IAmMoreThan my forehead. I love you Renee! She is so awesome & inspiring. Renee taught ME that #IAmMoreThan the negative comments that I read.

A photo posted by King Kylie (@kyliejenner) on

- BangShowBiz


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