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New platform to boost local music followers

13 November 2014, 08:06

Abuja - Local music lovers will enjoy access to latest offerings after a mobile network operator made the performers' material on its platform.

Globacom has unveiled exclusive songs of the country’s top rated artistes to the rich repertoire of songs on its Caller Ringback Tune (CRBT) platform.

According to the telecommunication company, subscribers will be able to have exclusive access to many of Nigeria’s most anticipated new music releases from popular artistes by simply subscribing to Glo Mobile’s Caller Ringback Tune platform.

The exclusive songs join pre-existing titles of virtually all the popular music artistes in Nigeria on Globacom’s CRBT platform.

Globacom’s top executives, led by Viswanath Nagasai, officially unveiled some of the artistes whose songs will be available on the Glo Mobile’s CRBT platform.

Also Read: Sir Victor Uwaifo team up with Ice Prince in new track
Artistes unveiled included cross-over high life rave-of-the-moment, Flavour, and talented female artistes Omawumi and Chee, Hip Hop stars, Burna Boy, MI, Naeto C and one of the best known artistes from the North, Sanni Danja.

“Nigerians would readily recall that we blazed the CRBT trail in Nigeria over seven years ago when for the first time in Nigeria, we made it possible for our subscribers to download their favourite tunes and make them their ringback tunes. Others were to follow the trail, and today, Nigerian artistes net millions of naira in revenue from their music distributed by mobile operators in the country through the CRBT platform,” Nagasai said.

He said consistent with its pedigree of leadership in innovation, Globacom is yet again raising the bar by expanding the collection of songs available to customers on its CRBT platform.

“We are not just adding songs for its sake, but we are adding the latest from the best in the business all for the benefit of our esteemed customers. We are talking about new releases that music lovers have been waiting with bated breath for an opportunity to download onto their phones for quite some time now. You can now access them exclusively on our platform and serenade your callers with them,” Nagasai said.

- CAJ News

Tags music

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