Create Profile

Creating your profile will enable you to submit photos and stories to get published on News24.

Please provide a username for your profile page:

This username must be unique, cannot be edited and will be used in the URL to your profile page across the entire 24.com network.

Facebook Sign-In

Hi News addict,

Join the News24 Community to be involved in breaking the news.

Log in with Facebook to comment and personalise news, weather and listings.


Apple iPad Mini makes debut

02 November 2012, 14:31

Sydney – The iPad mini made its debut on Friday as Apple takes on rivals Amazon, Google and Samsung with a smaller version of its coveted tablet computer, but it was a low-key start as sales began in Australia.

While gadget lovers queued for days to get their hands on the new generation iPhone 5 at the tech giant's flagship Sydney store, far fewer were on hand to snap up its latest offering.

"Looks like most ordered it online," one person in the small queue told reporters, in stark contrast to the thousands of faithful who camped out for the iPhone.

The iPad mini will be launched in about three dozen countries in Asia and Europe in addition to the US on Friday.

Analysts had forecast a smaller turnout than at other product releases as the starting price of $329 might seem steep to budget-minded shoppers open to Google Nexus or Amazon Kindle tablets available for $199.

"Devotion to Apple products has been compared to a religion," said Gartner analyst Van Baker in the US.

"But, I don't think Apple will be as dominant in the seven-inch tablet space because they let the Kindle Fire and the Nexus get a foothold in the market at a considerably lower price."

However Sterne Agee analyst Shaw Wu downplayed concerns about the iPad mini price, reasoning that the high-quality tablet will bite into sales of Windows-powered personal computers and Microsoft's new Surface tablets.

"This controversy reminds us of what happened with iPod mini and iPod nano," Wu said in a note to investors.

"Both predecessors were criticised as being overpriced but went on to do much better than expected."

Apple's senior vice president for marketing Phil Schiller helped unveil the iPad mini last week, saying that it was an entirely new design and not "just a shrunken down iPad".

The iPad mini's touch screen measures 20cm diagonally compared to 25cm on the original iPad.

Schiller said the iPad mini weighs 0.68 pounds, less than half the original, and is 7.2mm thick -- thinner than a pencil.

The top-of-the-line 64GB iPad mini with Wi-Fi and cellular connectivity will sell for US$659. Like later versions of the original iPad, the new Apple tablet also features rear- and front-facing cameras. It also has stereo speakers.

People began pre-ordering the iPad mini on October 26. 

- Sapa - AFP


Read News24’s Comments Policy

Comment on this story
Comments have been closed for this article.

Read more from our Users

Nigeria @ 56: Words to my green f...

A leader’s job is not to dictate, but rather to be respected, admired and be a trustee, of the land we love, with so much potential, a land which should be freer than free. Its still a long way to fufilling our destiny! Read more...

Submitted by
Isaac Asabor263
Recession: An opportunity for Nig...

The recession should be seen as an opportunity for the country’s promotion as long as we all collectively conduct ourselves in a patriotic manner, writes Isaac Asabor.  Read more...

Submitted by
Black and White

We want to imitate the whites in everything because we are ignorant of our inherent originality and content. We spend all our Naira to acquire his inventions because we so oblivious of our natural endowments that we allow him have it for free. Read more...

Submitted by
Nate Nat
Adamawa State University Mubi: A ...

ADSU integrity forum has accused the Sunday Joshua Wugira, a lawyer, of adopting unorthodox tactics by abusing his privilege by attacking the integrity of ADSU Vice Chancellor Dr. Moses Zira Zaruwa, writes a News24 reader. Read more...

Submitted by
Abdulsalam Jubril
My Country Nigeria (Part One)

Poetry by Abdulsalam Jubril.

Submitted by
Abdulsalam Jubril
Recession, dearth in leadership a...

Every leader has the opportunity to become great and making himself immortal in the lives and hearts of people for generations to come. Will Mr. President seize this opportunity?, questions Abdulsalam Jubril. Read more...