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Apple unveils new Macs, software, iPads

23 October 2013, 10:36

San Francisco - Apple unveiled new Macs ahead of the holiday shopping season and said its latest computer operating system, Mavericks, is available free of charge.

The Cupertino, California-based company made the announcement on Tuesday at an event in San Francisco.

A new, 13-inch (33-centimeter) MacBook Pro with Retina display is thinner and lighter, said Apple marketing chief Phil Schiller, adding that the laptop has up to 9 hours of battery life, enough to "watch the entire trilogy of 'The Black Knight' on one charge."

The notebook's new price is lower: $1,299, compared with $1,499 for the previous version.

A larger MacBook Pro, with a 15-inch (38-centimeter) monitor and 256 gigabytes of storage starts at $1 999, compared with $2 199 for the previous version.

The Mac Pro, a high-end desktop computer aimed at what Apple calls "power users," will be available in December for $2 999.

Apple also says nearly two-thirds of its mobile devices are running iOS7, the revised operating system it released in September. Twenty million people have listened to iTunes Radio about a month after its release.

Apple is expected to revive its tablet line with new iPads. The company sold 14.6 million iPads in the June quarter, down 14% from the same time last year.

- AP

Tags apple us ipad

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